7-ELEVEN :: SUPER 8
Paramount/Bad Robot wanted to work with 7 Eleven for the summer release of JJ Abrams' movie Super 8. In true JJ Abram's style, everything was top secret so the studio was tight lipped about any solid plot details. And the only asset we were given was the teaser trailer. So, without assets we had to come up with a presentation that we hoped would make even JJ sit up straight in his chair and rub his chin.